There's a long history to the art and science of screen printing. The screenprinting process we use to produce our lightpole banners is based on a technique first used by the Chinese almost 2000 years ago. They used human hair stretched across a wooden frame to form the screen. To that they attached a stencil made from leaves stuck together into different shapes. This was probably the first application of screen printing ever.
Subsequently, the Japanese adopted the screen printing process and used woven silk to make the mesh and lacquers to make stencils. The use of silk is where screen printing got its alternative name - Silk screening or silk screen printing.
Today we use the finest synthetic mesh available to create our large format stencils that produce crisp, clean, eye-catching graphics.
As with many time-honored crafts that have managed to not only survive, but thrive in the 21st century, screenprinting has remained a viable and sought after medium for promotional graphics. The rapid onset of digital technology in recent times was thought to be the death knell for the more artisan nature of screenprinting. While it's true that some segments of the screenprinting market have been displaced, screenprinting on fabric remains the printing process of choice for many buyers. While it's true economically, all things being equal, screenprinting can make sense for large production runs vs. digital printing, screenprinting offers significant advantages.
Screenprinting is Classic. Avenue banners or street pole banners that are printed on fabric have an eye-catching imagery that is lost with digital banners printed on vinyl.
Screenprinting is Durable. Lightpole banner programs, with proper hardware installations can last a long time. Material Promotions' light pole banners are backed by a manufacturers 5 year warranty.
Screenprinting is Tactile. Screened images have a depth and richness of color and when printed on fabrics provide a textural feel that promotes classic, high-end artistry.
Material Promotions Prints Proudly Using Excalibur Inks
Subsequently, the Japanese adopted the screen printing process and used woven silk to make the mesh and lacquers to make stencils. The use of silk is where screen printing got its alternative name - Silk screening or silk screen printing.
As with many time-honored crafts that have managed to not only survive, but thrive in the 21st century, screenprinting has remained a viable and sought after medium for promotional graphics. The rapid onset of digital technology in recent times was thought to be the death knell for the more artisan nature of screenprinting. While it's true that some segments of the screenprinting market have been displaced, screenprinting on fabric remains the printing process of choice for many buyers. While it's true economically, all things being equal, screenprinting can make sense for large production runs vs. digital printing, screenprinting offers significant advantages.
Waterbury, CT 06708